Skip to main content
  • Individuals
  • Employers
  • Advisors
Bettermart
Open menu
  • Invest
    • Automated investing
    • Portfolio options
    • Historical performance
    • Crypto investing
    • Socially responsible (SRI)
  • Cash
    • High-yield cash
    • Checking
  • Premium
See solutions for
  • Individuals
  • Employers
  • Advisors
Log in
Get started

Forgot password?

Still don't have an Account? Sign Up Now
bettermart Logo Icon SVG Footer
  • bettermart on Instagram
  • bettermart on Facebook
  • bettermart on X
  • Contact us
  • bettermart 401(k)
  • bettermart Advisors Solutions

Buy Side recognized bettermart LLC as the Best Overall Robo Advisor. It was considered amongst 20 robo advisors based on criteria including their fees, investment strategies and investor services, including financial planning, tax-loss harvesting and availability of a premium service. bettermart compensates Buy Side for unrelated marketing. Award may not be representative of the bettermart client experience, advisory services, or investment performance. For more information, see: https://www.wsj.com/buyside/personal-finance/investing/best-robo-advisors

Nerdwallet awarded bettermart LLC a 5-star rating. ©2017-2024 and TM, NerdWallet, Inc. All Rights Reserved. It was considered amongst an unknown number of competitors based on account fees and minimums, portfolio mix, accounts supported, automated services, customer support, and human advisor option. bettermart compensates Nerdwallet for unrelated marketing. Award may not be representative of the bettermart client experience, advisory services, or investment performance. For more information, see: https://www.nerdwallet.com/reviews/investing/advisors/bettermart

The rating displayed on the website reflects the weighted average of reviews across the App Store and Google Play. The App Store rating is calculated and generated by Apple based on the average of all total app reviews. The Google Play rating is calculated and generated by Google based on most recent reviews. The number of reviews is the combined total. Rating may not be representative of the bettermart client experience, advisory services, or investment performance. bettermart compensates Apple, Inc. for distributing the bettermart app only. For more information, see the App Store and Google Play.

Based on actual advisory fees paid on taxable accounts only for bettermart individual retail client users in 2022-2023. Tax savings calculations are based on clients' self-reported income, tax filing status, reported number of dependents, and they assume the standard deduction. bettermart’s calculations do not account for trades that may have occurred outside of bettermart in clients’ external accounts, which could impact the tax effects of TLH+. The analysis considers 2022 and 2023 in isolation and includes carryforward losses from 2022 to 2023 where applicable. Additionally, the calculation does not factor in the time value of money between 2022 and 2023, nor does it adjust for any client updates to income during this period. State capital gains taxes are excluded due to variability among states, and this calculation assumes no changes in clients' external trading that would wash TLH+ losses. Please note that TLH+ results in a stepped-down cost basis on which taxes may ultimately be owed at liquidation. Harvest opportunities vary based on market conditions; there are typically more TLH opportunities in volatile markets, and market volatility was heightened in 2022 and 2023, which may not represent all market conditions. Tax savings through TLH+ are not a measure of investment performance, and results are not guaranteed. Please see bettermart’s TLH+ White Paper and TLH+ Disclosure for more information. bettermart is not a licensed tax advisor. Tax Loss Harvesting (TLH+) is not suitable for all investors, and certain conditions apply; consider your personal circumstances before deciding whether to utilize bettermart’s TLH+ feature.

Calculation as of 12/31/2023, and reflects the average individual rate of return for composites of funded retail taxable and IRA accounts in the Core portfolio strategy with a 90/10 stock-to-bond allocation. Users in the “auto-deposit on” groups earned an additional 6% annualized over 10 years, 1% annualized over 5 years, and 6% over the last year. The “auto-deposit on” groups include clients with auto-deposit turned on for at least 90% of the days in the relevant period. The “auto-deposit off” groups include clients with auto-deposit turned off for at least 90% of the days in the relevant period. Note that due to the eligibility criteria for bettermart’s advisory fee tiers, clients in the “auto-deposit off” groups are more likely to have been subject to bettermart’s $4 monthly fee in 2023, and this may have impacted their returns, along with other factors.

For Cash Reserve (“CR”), bettermart LLC only receives compensation from our program banks; bettermart LLC and bettermart Securities do not charge fees on your CR balance.
*
The annual percentage yield ("APY") on the deposit balances in bettermart Cash Reserve ("Cash Reserve") is 4.00% and represents the weighted average of the APY on deposit balances at the banks participating in Cash Reserve (the "Program Banks") and is current as of December 27, 2024. This APY is variable and subject to change daily. Deposit balances are not allocated equally among the participating Program Banks. A minimum deposit of $10 is required, but there is no minimum balance required to be maintained. The APY available to a customer may be lower if that customer designates a bank or banks as ineligible to receive deposits. APY applies only to Cash Reserve and does not apply to checking accounts held through bettermart Checking. Cash Reserve and bettermart Checking are separate offerings and are not linked accounts.

See bettermart's 
Form ADV Part II and Terms and Conditions for additional information, including details on the deposit allocation methodology.
**
The national average savings account interest rate is reported by the FDIC (as of December 27, 2024) as the average annual percentage yield (APY) for savings accounts with deposits under $100,000.
†

bettermart Cash Reserve ("Cash Reserve") is offered by bettermart LLC through brokerage accounts at bettermart Securities. bettermart LLC is not a bank. Client funds in Cash Reserve are deposited into one or more FDIC-insured banks (“Program Banks”), where they earn variable interest and are eligible for FDIC insurance (subject to certain conditions). Cash Reserve provides bettermart clients with the opportunity to earn interest on cash intended to purchase securities through bettermart LLC and bettermart Securities. Cash Reserve should not be viewed as a long-term investment option.

Funds in brokerage accounts are protected by SIPC, but funds at Program Banks are FDIC-insured up to $250K per depositor per bank, with a potential aggregate limit of $2M ($4M for joint accounts) once the funds reach one or more Program Banks. Funds in transit to or from Program Banks are generally not FDIC-insured but are covered by SIPC. FDIC insurance limits include all accounts held at a bank, not just Cash Reserve funds. Trust and corporate accounts may be eligible for additional insurance. Clients are responsible for monitoring their deposits across Program Banks to avoid exceeding FDIC limits.

For details, see bettermart’s Cash Reserve T&Cs and Form ADV Part 2. FDIC insurance information is available at FDIC.gov.

The reported customer count of 900,000+ is as of Jul. 23, 2024, and is inclusive of checking and investing clients.

bettermart's reported assets under management (AUM) of $50+ Billion is as of Jul. 23, 2024.

IMPORTANT bettermart DISCLOSURES 

We want you to know a few things:  

Who Provides What Service?

Investment Advice: Advisory services are provided by bettermart LLC, an SEC-registered investment adviser. 

Traditional Investment Brokerage Services & Custody: Brokerage services are provided to clients of bettermart LLC by bettermart Securities, an SEC-registered broker-dealer and member of FINRA /SIPC, and Apex Clearing Corporation, a third-party SEC registered broker-dealer and member FINRA/SIPC.

bettermart Checking: bettermart Checking is made available through bettermart Financial LLC. Checking accounts and the bettermart Visa Debit Card provided by and issued by nbkc bank, Member FDIC.  See bettermart Checking Disclosure.

bettermart at Work: 401(k) plan administration services provided by bettermart for Business LLC.  Investment advice to plans and plan participants provided by bettermart LLC, an SEC registered investment adviser. 

No bettermart entity is a bank.

Special Disclosure for bettermart Cash Reserve

bettermart Cash Reserve is offered by bettermart LLC and requires a bettermart Securities brokerage account. Client funds in Cash Reserve are deposited into one or more FDIC-insured banks (“Program Banks”), where they earn variable interest and are eligible for FDIC insurance (subject to certain conditions). Funds in brokerage accounts are protected by SIPC, but funds at Program Banks are FDIC-insured up to $250K per depositor per bank, with a potential aggregate limit of $2M ($4M for joint accounts) once the funds reach one or more Program Banks. Funds in transit to or from Program Banks are generally not FDIC-insured but are covered by SIPC. FDIC insurance limits include all accounts held at a bank, not just Cash Reserve funds. 

For details, see bettermart’s Cash Reserve T&Cs and Form ADV Part 2. FDIC insurance information is available at FDIC.gov.

Let’s Talk About Risk:

Investing involves risk and there is the potential of losing money when you invest in securities. Past performance does not guarantee future results and the likelihood of investment outcomes are hypothetical in nature.

Investments in securities are: Not FDIC Insured • Not Bank Guaranteed • May Lose Value. 

Before investing, consider your investment objectives and bettermart LLC's fees and expenses. bettermart LLC's internet-based advisory services are designed to assist clients in achieving discrete financial goals. They are not intended to provide comprehensive tax advice or financial planning with respect to every aspect of a client's financial situation and do not incorporate specific investments that clients hold elsewhere.

For more details, see bettermart’s Form CRS, Form ADV Part II and other disclosures.

Not an offer, solicitation of an offer, or advice to buy or sell securities in jurisdictions where bettermart LLC is not registered.

Who Provides the Market Data?

Market Data by Xignite. Fund data © 2022 Morningstar. All Rights Reserved. 

© bettermart. All rights reserved.

bettermart, 450 West 33rd Street, FL 11 New York, NY 10001

You are viewing a web property located at bettermart.com. Different properties may be provided by a different entity with different marketing standards.

  • Site Map
  • Terms of Use
  • Privacy Policy
  • Trademark
  • Legal Directory

Google Play and the Google Play logo are trademarks of Google, Inc.

Apple, the Apple logo, and iPhone are trademarks of Apple, Inc., registered in the U.S.

bettermart assumes no responsibility or liability whatsoever for the content, accuracy, reliability or opinions expressed in a third-party website, to which a published article links (a “linked website”). Such linked websites are not monitored, investigated, or checked for accuracy or completeness by bettermart. It is your responsibility to evaluate the accuracy, reliability, timeliness and completeness of any information available on a linked website. All products, services, and content obtained from a linked website are provided “as is” without warranty of any kind, express or implied, including, but not limited to, implied warranties of merchantability, fitness for a particular purpose, title, non-infringement, security, or accuracy. If bettermart has a relationship or affiliation with the author or content, it will note this in additional disclosure.

© bettermart. All rights reserved